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Cara Delevingne Teams Up With PUMA on Pride Month Collection

Photograph courtesy of Puma

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Supermodel Cara Delevingne has teamed up with sportswear giant PUMA to create a limited edition collection in support of Pride Month.

Called From PUMA with Love, the collection features 13 pieces to wear as you celebrate Pride Month (and beyond). The lineup includes a variety of tees, sweaters and tanks, as well as a bag and pair of slides, all finished with rainbow detailing in the design. Prices start from $20 and go up to $45.

Photograph courtesy of Puma

And in case you needed any more of an excuse to shop the collab, 20 per cent of all proceeds from the collection are being donated to The Cara Delevingne Foundation which supports LGBTQ+ charities including GLAAD, The Trevor Project and Mind Out.

Speaking of the collection in a release, Delevingne, who is an ambassador for the brand, said, “This collection was designed and created with so much love. I was really looking forward to wearing it at this year’s Pride celebrations that I was planning to attend but, given the circumstances, I can’t wait to wear it and celebrate Pride month from my home via Zoom and FaceTime.”

She added a note of thanks to PUMA for helping her to celebrate the LGBTQ+ community in this way. “The LGBTQ+ community deserves to be celebrated and I’m so grateful PUMA partnered with me to create such a prideful collection.”

Adam Petrick, the global director of brand and marketing at the sportswear brand praised Cara for her activism in the space saying, “Cara’s active voice as a leader and a member of LGBTQ+ community made her a perfect partner to collaborate with on this pride-inspired project. It’s more important now than ever to support each other and through this collection, it reminds us that we’re always stronger together.”

The From PUMA with Love collection is available from today (with the exception of the slides which will be available from June 28). Shop it here.

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