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Meet Cindy Capobianco, the Founding father of the First CBD Model Carried by Sephora

Regardless of how a lot or how little you already know about CBD merchandise, you most likely know of OG luxurious CBD model Lord Jones, which is the brainchild of Cindy Capobianco and husband and fellow co-founder Robert Rosenheck. Lord Jones got here to be in 2017, at the start of the CBD craze, and even has bragging rights of being the primary CBD offered by Sephora. Though the model is extensively recognized for its high-CBD skincare, it began with cannabis-infused confections, deliciously made with single-origin Ecuadorian darkish chocolate, pure European fruit essences, and CBD extract. 

Capobianco’s and Rosenheck’s first foray into the world of hashish was through the Hollywood Hills Wellness Affiliation, which they established as their very own dispensary. It was then that they realized concerning the potential of the CBD compound, which led to the formation of Lord Jones, together with its CBD infused gum drops and extensively praised lotion. Now, Lord Jones’s choices embrace tinctures, bathtub salts, a excessive CBD oil, and even a genius new Stiletto foot cream in collaboration with Tamara Mellon. 

That is Second Life, so naturally being the co-founder and chief model officer of the OG luxurious cannabis-infused model wasn’t Capobianco’s first profession. She really started her profession as a style editor at publications together with Vogue, Attract, and Marie Claire earlier than transitioning to PR and advertising and finally opening her personal model advertising company with Rosenheck. 

Head to iTunes to subscribe to Second Life, and hearken to this brand-new episode to listen to extra about Capobianco’s transition from style to CBD. And hold scrolling to buy a number of the Lord Jones merchandise which have contributed to the model’s cult following.

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